Spend less time on takeoffs and orders. More time laying floor.
VERA turns a measure into a priced quote, adds your waste factor, drafts the supplier order, warns customers before a backorder blows up the install date, and follows up on every sample sitting on a kitchen counter - while you stay in complete control by approving every action.
No credit card required · You approve every action · Works with your existing software
- Built for flooring contractors
- Never acts without approval
- Works with your existing software
Measured yesterday · 1,180 sq ft LVP, 9 rooms
Today's priorities
Powering flooring companies from one van to a showroom floor
Your flooring business runs on approval.
Three simple steps. Nothing happens automatically.
VERA watches your business
It stays on top of measures, open quotes, samples out with customers, supplier orders, install days, and balances across the software you already use.
VERA prepares the work
Takeoff pricing with waste, supplier orders, backorder notices, install-day packets, subfloor change orders, and care sheets, written before you open the shop.
You approve
See exactly what VERA plans to send, order, or charge. Approve, edit, or decline. VERA executes only what you approve.
Stop losing margin between the measure and the last board.
You didn't get into flooring to spend evenings doing carton math and calling suppliers. VERA takes the desk work off your plate.
Measures that sit unquoted
A measure that waits three days is a job someone else quoted. VERA prices it from your rate sheet the same day and holds it for your review.
Waste factor guessed every time
VERA applies your waste percentage on every takeoff and converts square feet to full cartons, so you stop ordering short and stop eating the overage.
Backorders that ambush the install
When a ship date slips, VERA drafts the customer notice with alternates and a proposed new date, before the crew shows up to an empty garage.
Samples that vanish
Every sample out with a customer is an open deal. VERA tracks how long each one has been gone and writes the check-in for you.
Subfloor surprises priced on the spot
Leveling and moisture mitigation get quoted properly instead of eaten. VERA drafts the change order off the crew's photo.
Warranty questions a year later
Moisture readings, acclimation dates, and the care sheet all live on the job file, so a claim is a two-minute lookup, not a search of your truck.
Everything a great office manager does - on your approval.
VERA proposes the work; you decide what happens. Here's what that means for a flooring business.
Quote the measure the same day
Room square footage, waste, underlayment, transitions, and labor come back priced from your own rate sheet while the customer is still deciding.
Order in cartons, not guesses
VERA converts the takeoff into full cartons with waste applied and drafts the supplier order, so you stop making a second trip for two boxes.
Get ahead of every backorder
The moment a ship date moves, VERA drafts the customer notice with alternates and a new install date for you to approve.
Never lose track of a sample
Samples out with a customer are ranked by age, each with a check-in already written, so a warm deal doesn't go cold on a countertop.
Price subfloor work instead of eating it
A crew photo of an uneven slab becomes a drafted leveling change order with a sign-off link attached.
Keep the warranty paperwork clean
Moisture readings, acclimation dates, and care sheets are recorded to the job automatically, so a claim a year later is a lookup.
Tell VERA what you need, in your own words.
The kind of thing flooring ask for every day. VERA drafts it and waits for your approval.
Quote the Bennett measure, LVP throughout.
VERA totals each room, adds your waste factor, prices underlayment, transitions, and quarter round, and holds the quote for your review before it reaches the customer.
How much oak do I need for job 312?
A material order converted from the takeoff into full cartons with waste included, drafted to your supplier and parked in your approval queue.
Who still has samples out?
Every customer holding a sample past a week, ranked by how long they have had it, each with a check-in message already written and waiting.
The hickory is backordered three weeks.
A plain-language delay note to the customer with two in-stock alternates and a proposed new install date, drafted for you to approve or rewrite.
A day with VERA.
You stay in command; VERA does the desk work.
- 6:30 AMYour briefing is ready
Unquoted measures, samples gone too long, and any supplier date that moved overnight, all in one list.
- 7:15 AMApprove the morning batch
One review, everything queued for the day.
- ✓Approve two quotes from yesterday's measures
- ✓Approve the oak material order
- ✓Approve the backorder notice
- ✓Approve tomorrow's arrival window texts
- Throughout the dayVERA keeps things moving
While you're on your knees setting tile, VERA works the desk.
- ✓Prices new measures as they come in
- ✓Tracks every sample out with a customer
- ✓Watches supplier ship dates
- ✓Files crew photos and moisture readings
- ✓Drafts care sheets for finished installs
- 5:30 PMGo home
No carton math at the kitchen table tonight. The quotes and orders are already drafted.
The paperwork, already written.
Every document flooring send, set up with your business details, pricing, and branding.
Measure & Takeoff Quote
Room-by-room square footage with waste factor, underlayment, trim, and labor already totalled.
Material Order
Boxes, cartons, and lineal feet converted from the takeoff, ready to send to your supplier.
Subfloor Prep Addendum
Prices leveling, moisture mitigation, or old-floor removal before the crew opens a box.
Install Day Packet
Arrival window, furniture and appliance responsibilities, pet and dust expectations, in writing.
Moisture & Acclimation Log
Readings and acclimation dates recorded on the job file, which is what a warranty claim asks for.
Care & Warranty Sheet
Cleaning instructions and warranty terms sent the day the last board goes down.
What flooring get back.
The hours VERA takes off your week, and where they come from.
of quoting and ordering off your week
Illustrative for a showroom plus one install crew
quote turnaround after a measure
Typical once your price list is loaded
short orders and reorder trips
Waste factor applied to every takeoff
view of every sample out with a customer
Built from your real quotes and appointments
Illustrative outcomes based on the desk work VERA takes on. Your results depend on your business.
Built for how flooring actually work.
“A measure that sits for three days is a job I already lost. VERA has it priced with waste and underlayment by the time I'm back at the shop, and I just read it and approve.”
“Converting square feet into cartons was where I bled money. Now the order comes back as full cartons with my waste factor already in it, and I approve it before it goes to the supplier.”
“Backorders used to be a phone call I dreaded. VERA writes the note with two in-stock alternates and a new install date, and I decide whether to send it.”
“I had samples out with people I'd completely forgotten about. VERA keeps a list by how long they've been gone and drafts the check-in. A couple of those turned into whole-house jobs.”
“My crew sends a photo of a bad slab and VERA turns it into a leveling change order with a sign-off link. I used to just absorb that work.”
“When a warranty question comes up a year later, the moisture readings and acclimation dates are right there on the job. That used to be a folder in my truck.”
Illustrative examples of how flooring use VERA. Verified customer stories coming soon.
Built to keep you in the loop.
Actions you approve
Every external action, gated by you
To first workflow
Connect, assign, approve, done
Integrations
Sign-in connectors, no keys
Actions logged
Append-only, exportable audit trail
Silent actions
VERA never acts without a record
Faster busywork
Recurring ops, off your plate
Most popular with flooring companies.
Connect your accounting, scheduling, showroom, and payment tools so VERA works from your real measures, orders, and installs.
Sign in once, no API keys. VERA reads only what you approve. Logos indicate available integrations, not partnerships.
Plans that grow with your install schedule.
Every plan starts with a free trial. Below are VERA's standard plans, pick the one that fits your flooring business.
Starter
For solo business owners testing VERA
Billed monthly · cancel anytime
Draft and approve everyday work in one place.
Start 7-day trialIncludes trial credits to explore VERA. Upgrade anytime to unlock your plan’s full credits and features.
Best for getting one business's everyday work drafted, approved, and out the door.
- Seats included
- 1
- Connected integrations
- 5 accounts
- Monthly AI credits
- 1,000 / mo
- Automation
- Manual approval
- 1 brand / workspace
- 25 scheduled tasks / month
- Social, email & reply drafting
- Basic research + proposal drafts
- 30-day task history
- Standard support
Growth
For active small businesses
Billed monthly · cancel anytime
Run recurring campaigns and lead workflows on autopilot, with approval.
Start 7-day trialIncludes trial credits to explore VERA. Upgrade anytime to unlock your plan’s full credits and features.
Best for businesses running weekly campaigns and lead workflows.
- Seats included
- 1
- Connected integrations
- 15 accounts
- Monthly AI credits
- 2,500 / mo
- Automation
- Auto-pilot + guardrails
- 3 brands / workspaces
- 150 scheduled / automated tasks / month
- Content calendar + scheduling
- Recurring workflows & auto-pilot rules
- Advanced approval workflow
- 6-month task history
- Priority support
Pro
For power users, agencies & multi-brand teams
Billed monthly · cancel anytime
Manage many brands and a team with roles and permissions.
Start 7-day trialIncludes trial credits to explore VERA. Upgrade anytime to unlock your plan’s full credits and features.
Best for agencies and teams running many brands with roles and approvals.
- Seats included
- 5 included
- Connected integrations
- 50 accounts
- Monthly AI credits
- 10,000 / mo
- Automation
- Advanced + roles
- 10 brands / workspaces
- 1,500 scheduled / automated tasks / month
- Client workspaces + white-label exports
- Reusable workflow templates
- Approval roles & team permissions
- 12-month task history
- Priority support
Start with trial credits for 7 days. Upgrade anytime to unlock your selected plan’s full monthly credits, automations, integrations, and team features. No commitment during your trial. How credits work
What credits get you
Real per-action costs from the product.
- Draft a post, email, or reply3 credits
- Create a full content calendar25 credits
- Research your competitors25 credits
- Analyze business data or a report20–50 credits
- Run an approved automation5–25 credits
- Heavy agent task (web + tools)50–150 credits
Your plan’s monthly credits work across all of these, mix and match drafts, research, and automations however you like.
How credits work
- What uses credits?
- AI work: drafting content, research, analysis, and running approved automations. Simple chats cost the least; heavy agent tasks cost more.
- Do unused credits roll over?
- Your monthly plan allowance resets each billing cycle. Credit packs you buy separately roll over and don't expire.
- Can I buy more credits?
- Yes, add credit packs anytime (from $10 for 500 credits), or turn on auto top-up so work never stalls.
- What are the plan limits?
- Each plan includes a set number of seats, connected integrations, and scheduled tasks (see each card). Approval and automation capabilities also step up by plan.
- What does that look like in practice?
- Using the per-action costs above, Growth's 2,500 monthly credits cover roughly 800 drafted posts, or 100 competitor research runs, or 100 full content calendars a month, mix and match however you work.
- What do I get during the 7-day trial?
- A limited pool of trial credits to explore VERA, enough to evaluate it, not the full paid allowance. Upgrade anytime and your selected plan's full monthly credits and features unlock immediately.
- What happens when I run out of credits?
- The next AI action pauses before it runs (nothing is half-charged) and VERA prompts you to buy a credit pack or upgrade your plan. Work already completed is unaffected, and your monthly credits refill at the start of the next billing cycle. Turn on auto top-up and VERA adds a pack automatically so nothing stalls.
Your data stays under your control.
Encrypted in transit
All traffic served over HTTPS/TLS.
Secrets encrypted at rest
Connector tokens & API keys encrypted at rest.
No selling, no profiling
Your data is used only to do the work you ask.
Export & delete anytime
Disconnect a tool to revoke access instantly.
Frequently asked questions.
01Can VERA price a measure automatically?
It drafts the quote from your own rate sheet: room square footage, waste factor, underlayment, transitions, trim, and labor. It arrives as a draft you can adjust, and nothing is sent until you approve it.
02Does it handle the waste factor and carton math?
Yes. You set the waste percentage per product type and VERA applies it on every takeoff, then converts the result into full cartons or rolls for the supplier order.
03Will it contact my customers on its own?
No. Quotes, backorder notices, install-day texts, and sample check-ins are all drafted and held. You approve, edit, or decline every one.
04What happens when a product is backordered?
VERA flags the affected installs, drafts a notice to each customer with in-stock alternates, and proposes a new install date. You decide what actually goes out.
05Can it track samples I've sent home with people?
Yes. Every sample tied to an open quote is tracked by age, and VERA drafts a check-in when one has been out too long. That is often the fastest win for a showroom.
06Does it work with QuickBooks and Jobber?
Yes. VERA connects to QuickBooks, Jobber, Square, Google Business Profile, Stripe, and the other tools flooring companies already run on. You connect by signing in, no API keys.
07Can I review everything before it happens?
Always. VERA is approval-first by design: propose, approve, execute. Nothing external happens without your say-so, and every action is logged.
Stop doing carton math after the shop closes.
See how VERA saves your flooring business hours every week, while you approve every move.
- No credit card required
- You approve every action
- Cancel anytime
Not quite your business?
VERA is set up differently for every trade. Pick the one that fits yours.
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